HOUSE OF SLY010
HOUSE OF SLY010
SLY 010 FEMME • FW 1617 • LOOK 05
SLY 010 FEMME • FW 1617 • LOOK 01
SLY 010 FEMME • FW 1617 • LOOK 06
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SLY010, the Berlin based fashion label is designed

for today’s women and her multifaceted lifestyle

SLY010 ready-to-wear collection expresses a new attitude – its luxury fabrics, beautifully refined with feminine details and clean cuts are reflection of modern reality and pure timeless elegance.

Affordable luxury, this is what the DNA of SLY010 wishes to express.
The contrast between feminity and cooler vibes is the key in the DNA based on a season newly designed and interpreted.

Photos by Daniella Midenge

Most European productions, the research of great value fabrics, high finish in craftsmanship and fair price points are major arguments to present a collection for women to keep up with.

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The man behind, Bernd Schürmann, introduced under his own name an agency with high end designers and brands such as Balmain, Azzaro, Guiseppe Zanotti and many more and has been in charge as a leading product manager for international designer brands.